IP Organization and IP Strategy in a Globally Active Group of Companies
Dr. Bertram Huber, Senior Vice President and Head of Corporate Intellectual Property, Robert Bosch GmbH, Stuttgart, Germany; Member of the MIPLC Board of Trustees
As the head of Corporate IP at Robert Bosch GmbH, one of the major patent applicants worldwide, Dr. Huber is uniquely suited to give an insight of the relevance of intellectual property for an innovative enterprise. From the background of Bosch's patent position, he described the needs of an effective IP organization for a globally active firm and its major focuses. Furthermore, he outlined suitable patent strategies and addressed, inter alia, the importance of the collection of relevant data, process steps, valuation of intellectual property rights, and identified specific measures to further a successful patent strategy.